{"id":13196,"date":"2015-08-23T00:52:41","date_gmt":"2015-08-23T00:52:41","guid":{"rendered":"http:\/\/tricks-collections.com\/?p=13196"},"modified":"2015-08-23T00:52:41","modified_gmt":"2015-08-23T00:52:41","slug":"5-tips-to-improve-your-seo-skills","status":"publish","type":"post","link":"http:\/\/tricks-collections.com\/5-tips-to-improve-your-seo-skills\/","title":{"rendered":"5 Tips to Improve Your SEO Skills"},"content":{"rendered":"

If your SEO skills aren\u2019t up to scratch, your website could suffer as a result. But don’t worry, here are some key tips to help you.<\/p>

Write Original Content<\/h2>

Original content is the single best thing you can do to improve your ranking on search engine results pages. It should be as useful to the reader as possible. This means included keywords (which will be discussed below) and being well written. If it doesn\u2019t appeal to the kind of people you want to attract, people will stop visiting.<\/p>

If your website functions as a business website, you might not have a blog yet. But you should definitely start one as soon as possible. Once the blog us up and running, make sure you keep it updated. Blogs<\/a> that are left dormant don\u2019t score highly on search engine results pages, so keep posting relevant and original content!<\/p>

Choose the Right Keywords<\/h2>

The content you create will need to include the right keywords, as I already mentioned. Keywords are no good if they\u2019re not the right keywords though. The purpose of using keywords is to attract more people to the website. So, you have to use the kinds of words that your target audience use when they make online searches.<\/p>

Try to use as many keywords as possible in the body of the text as well as in the title. But don\u2019t go over the top with it. It becomes obvious that you\u2019re simply spamming your posts with certain words, so avoid doing this. Do some research into what kind of searches your target audience makes and choose your keywords based on the findings.<\/p>

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Build Links<\/h2>

Links need to be going both ways. You should do everything you can to make sure that other sites are linking to your website. If you\u2019re not sure how to do this, you could hire an SEO agency. But remember, it’s better to choose a local SEO agency<\/a> that knows the area you operate in if you run a local business.<\/p>

Linking to other websites is just as important. Search engine algorithms will give priority to websites that are active and have links going both ways. So, link to websites that are known to be reputable. Internal links are useful too. This allows you to direct people towards specific pages on your website.<\/p>

Use a Sitemap<\/h2>

If you website doesn\u2019t have a sitemap at the bottom of the page, then you should install one. When people finally reach your website from a search engine, they need to be able to navigate the site quickly and easily. And that\u2019s exactly what a sitemap helps them to do, so make sure your site has one.<\/p>

Every link someone clicks means an extra view<\/a>, and that can make a big difference to your advertising revenue. Having a functioning sitemap will also help your website get ranked higher up on search engines like Google. Search engines love sites that are easy to navigate, so they\u2019ll tend to be ranked higher.<\/p>

SEO is vital for anyone who runs a website, so let these tips help you out.<\/p> ","protected":false},"excerpt":{"rendered":"

If your SEO skills aren\u2019t up to scratch, your website could suffer as a result. But don’t worry, here are some key tips to help you. Write Original Content Original content is the single best thing you can do to improve your ranking on search engine results pages. It should be as useful to the […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[5],"tags":[201],"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/tricks-collections.com\/wp-json\/wp\/v2\/posts\/13196"}],"collection":[{"href":"http:\/\/tricks-collections.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/tricks-collections.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/tricks-collections.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"http:\/\/tricks-collections.com\/wp-json\/wp\/v2\/comments?post=13196"}],"version-history":[{"count":1,"href":"http:\/\/tricks-collections.com\/wp-json\/wp\/v2\/posts\/13196\/revisions"}],"predecessor-version":[{"id":13198,"href":"http:\/\/tricks-collections.com\/wp-json\/wp\/v2\/posts\/13196\/revisions\/13198"}],"wp:attachment":[{"href":"http:\/\/tricks-collections.com\/wp-json\/wp\/v2\/media?parent=13196"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/tricks-collections.com\/wp-json\/wp\/v2\/categories?post=13196"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/tricks-collections.com\/wp-json\/wp\/v2\/tags?post=13196"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}